Sometimes the best man isn't even in the wedding party...

Gavin Greene is a hopeless romantic. He's also a professional one: He writes the wedding column for a Pulitzer Prize-winning newspaper, covering spectacular parties from coast to coast. But there's a thin line between being a hotshot reporter on assignment...and being a single guy alone on a Saturday night at someone else's wedding.

Everything changes on New Year's when Gavin meets Melinda, a travel writer with an adventurous spirit. A moonlit stroll across a Manhattan rooftop  seems to seal the deal. But then she slips away.

Gavin crisscrosses New York City to find her again, navigating stressed-out brides, gossip blogs, a budget-cutting boss and his daft but well-meaning parents.  Along the way, he learns that there's something worse than losing the woman of his dreams -- having to write an article about her wedding.