Skip to main content


Jeffrey Zaslow, author of The Magic Room: A Story About the Love We Wish for Our Daughters

Thousands of women have stepped inside Becker’s Bridal, in Fowler, Michigan, to try on their dream dresses in the Magic Room, a special space with soft lighting, a circular pedestal, and mirrors that carry a bride’s image into infinity. The women bring with them their most precious expectations about romance, love, fidelity, permanence and tradition. Each bride who passes through has a story to tell --- one that carried her there, to that dress, that room, that moment.